Existing investors Whiteboard Capital, Touchstone Equities, AngelList and new investors AET fund, IIMK, GEMBA capital also participated in this round.
Launched in December 2019 by Mahesh Gogineni, Varun MS and Manan Maheshwari, the Hyderabad-based company provides celebrities with a way to engage with their fans while allowing fans to come closer to their favourite stars.
“Access to celebrities has always been aspirational and Indian celebrities are no less than demigods in their own ways,” said Darshit Vora, principal at Kalaari Capital “At the same time, in the age of social media, celebrities also want to open a two-way channel with fans and add on to their following.”
“In India, we love our celebrities and our desire to connect with them and make them part of our lives is unparalleled compared to any other part of the world,” said Wysh’s chief executive Mahesh Gogineni “Wysh as a two-sided platform enables fans to make their dreams come true and celebs to connect with their fans in a way that wasn’t possible before. Hence, we believe we can scale up Wysh in India quickly and the current fundraise will help us do that.”